Fujinon

Even in the digital age of photography, optical lens systems continue to be among the most critical elements of a camera. As far as FinePix cameras are concerned, tthey are the support pillars of our Real Photo Technology and are just as important as the SuperCCD HR and the Real Photo Processor. Both of the latter elements have been precisely aligned with our Fujinon lenses so that photographers can rely on taking super sharp pictures.
Not only does the quality of a lens determine the sharpness and the light sensitivity -it also impacts the representation of true colors. Hence, all Fujifilm cameras boast high quality lenses that are developed and manufactured in a corporate division dedicated to this product line. Our Fujinon lenses have an excellent reputation around the globe and are also being used in professional video technology - for instance in premium quality studio cameras.